Keep it simple. Drive results.

Make the change from selling products to selling value.

This is the rallying cry for every B2B marketing sales leader today. It’s easier said than done.

Here's how

Make the change from selling products to selling value.

This is the rallying cry for every B2B marketing sales leader today. It’s easier said than done.

Here's how

What is ValueSelling?

The ValueSelling Framework^® is a practical sales methodology that focuses on the buyer and the value they receive by doing business with you and your organization. Compete on value, not price, with ValueSelling.

Your team is moving fast and hard with pressures coming from all angles. What drives revenue is keeping it simple. Simplify the way you prepare, qualify, advance, and close your deals.

ValueSelling gets to the heart of what drives the deal from your buyer’s perspective: The impact or value of resolving their business issues.

Tired of training efforts that end as soon as the workshop is over? ValueSelling is a simple integrated framework that keeps everyone laser-focused on the buyer.

Achieve Measurable Success

Leading organizations around the globe have chosen ValueSelling for customized training, reinforcement and consulting that delivers impressive results.

%

Increase in Sales Productivity

MapR

%

Increase in Deal Size

Market Track

%

Revenue Growth YOY

Adobe

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Enterprise Account Manager

Great program with highly relevant content. JB does a great job of delivering the content and keeping the atmosphere fun and open.

Area Sales Leader

I’ve been to a lot of this type of training and yours was the best by far! Very practical. Most importantly, very specific actions we can take immediately.

Account Manager

JB’s demeanor was a primary motivator. The instructor can make or break the experience. Great flow, no “death by PowerPoint.”

About JB

With more than 25 years of success in senior management and executive sales positions with established companies as well as start-ups, JB has successfully navigated the complexities of nearly every type of sales challenge.

Make the change from selling products to selling value.

This is the rallying cry for every B2B marketing sales leader today. It’s easier said than done.

Make the change from selling products to selling value.

This is the rallying cry for every B2B marketing sales leader today. It’s easier said than done.

What is ValueSelling?

The ValueSelling Framework^® is a practical sales methodology that focuses on the buyer and the value they receive by doing business with you and your organization. Compete on value, not price, with ValueSelling.